Tesla just validated its most unusual bet: turning Supercharger stops into lifestyle destinations. The company’s Hollywood Diner has now sold over 80,000 burgers since opening in July 2025, generating $1.08 million in revenue according to Tesla’s 2025 year-end recap shared by Sawyer Merritt.
Here’s why this matters more than the headline suggests: Elon Musk promised to roll out these retro-futuristic diners “in major cities around the world, as well as at Supercharger sites on long distance routes” if the concept worked. These numbers prove it does.
The math breaks down to roughly 440 burgers per day at a $13.50 average – numbers that rival established fast-food restaurants despite only having one location. For context, Tesla’s diner pulled in $47,000 in its first six hours, beating a nearby McDonald’s entire daily revenue by 30%.

What This Actually Means For Tesla Owners
The Hollywood location combines 80 V4 Supercharger stalls, drive-in movie screens, and the diner into one hub. Instead of waiting 20 minutes staring at your phone while your Model Y charges, you’re watching a movie and eating a smash burger.
Tesla is monetizing your charging downtime. And based on these results, expect this model to expand – particularly along high-traffic Supercharger corridors where longer stops are already common.
EVXL’s Take
I’ll be honest: when Tesla announced a burger joint, I thought it was a distraction from the company’s real challenges – the same period where Tesla was throwing every discount imaginable at buyers before the federal tax credit expired.
But $1.08 million from one location in six months changes the calculus. This isn’t about burgers – it’s about transforming the EV ownership experience from “necessary pit stop” to “destination worth planning around.” Combined with perks like lifetime free Supercharging on Model S/X, Tesla is building an ecosystem that goes beyond the vehicle itself.
Here’s my prediction: Tesla announces at least two more Diner locations in 2026 – likely Austin and somewhere along the I-95 corridor. If these perform similarly, expect rapid expansion. The charging infrastructure game just got a lot more interesting.
Would you plan a road trip around a Tesla Diner Supercharger? Let us know in the comments.
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