A new survey from Shell highlights a surprising decline in drivers’ enthusiasm for electric vehicles (EVs), with Europe showing a sharper drop than the United States. Conducted among 15,000 drivers worldwide, including key markets like Britain, China, Germany, and the…
Tesla’s electric vehicle (EV) sales in Europe took a significant hit in April 2025, with new-car registrations dropping nearly 53% to 5,475 vehicles, according to the European Automobile Manufacturers’ Association (ACEA). This marks the fourth consecutive month of decline for…
A prominent U.S. marketing professor, Scott Galloway, labeled Elon Musk’s involvement with the Trump administration’s Department of Government Efficiency (Doge) as “one of the greatest brand destructions” ever, citing its impact on Tesla’s core demographic. Speaking on the Pivot podcast,…
In the first quarter of 2025, Audi AG showcased a robust 30.1% surge in fully electric vehicle (EV) deliveries, reaching 46,371 units globally, despite a challenging economic landscape. This milestone, detailed in Audi’s Quarterly Update, underscores the premium automaker’s aggressive…
In the land of horological excellence, Switzerland, an extraordinary experience unfolded. On a spontaneous adventure, Luke took the wheel of the world’s fastest accelerating and braking car, the Rimac. This wasn’t just a joyride, it was an exploration of the…
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