Honda’s Bold Leap into the U.S. EV Market: The Prologue Unveiled

In a world increasingly drawn to electric mobility, Honda marks its footprint in the American EV sphere. Introducing the “Prologue“, Honda’s debut all-electric SUV for the U.S. market. An appropriate moniker for the vehicle, the Prologue is more than just a car; it’s a statement of Honda’s intent to catch up in the electric race.

Honda might seem a tad late to the U.S. electric party, but with the Prologue, it’s clear they’re not taking any chances. A “neo-rugged” design gives it a familiar SUV feel, ensuring it doesn’t alienate traditional car enthusiasts. Underneath this conventional exterior lies an impressive powertrain, lending credence to the saying, “It’s what’s on the inside that counts.” Honda projects a promising EPA-estimated range of 300 miles from an 85 kWh battery pack. And for those keeping score on performance, the Prologue boasts dual motors, dishing out approximately 288 horsepower and 333 lb-ft of torque.

Taking a page from its contemporaries, Honda embeds tech-driven features in the Prologue, including USB-C charging ports conveniently positioned for both the front and rear passengers. Drivers aren’t left out of the digital embrace either, with an 11-inch display keeping them informed. Dominating the center console is an 11.3-inch screen, a nexus for Google’s integrated services. For those craving a sprinkle of luxury, Honda offers a premium version flaunting an advanced heads-up display.

Interestingly, while Honda embarks on its EV journey in the U.S. with the Prologue, they’re simultaneously treading parallel paths. They collaborated with General Motors, leveraging the acclaimed Ultium platform – a foundation also beneath vehicles like the Cadillac Lyriq and Chevy Blazer EV. But Honda isn’t just leaning on others. Soon, they will unveil their e:N Architecture F platform with the European exclusive e:Ny1.

All said, the real litmus test will be pricing. Slated for presales later this year and actual deliveries by early 2024, the Prologue’s pricing starts in the upper $40,000 bracket. As competitive as this sounds, Honda finds itself in a tight race against names like Kia’s EV6, Hyundai’s Ioniq 5, and Ford’s Mustang Mach-E. The Prologue might be Honda’s first chapter in U.S. EVs, but it’s evident they’re in it for the long haul.

Photos courtesy of Honda.