Honda Blocks Popular Auto Reviewer from Prologue EV Test Drive

Renowned automotive reviewer Doug DeMuro has reportedly been denied the opportunity to test drive ‘s new Prologue EV, sparking speculation about the automaker’s confidence in its latest electric offering. This information comes from Sawyer Merritt, a well-known figure in the automotive and tech sphere.

Honda Blocks Popular Auto Reviewer From Prologue Ev Test Drive
Honda Blocks Popular Auto Reviewer from Prologue EV Test Drive

Prologue Specs and Pricing

The Honda Prologue, built on GM’s Ultium EV architecture, boasts an 85-kWh battery with 155-kW charging capability. The vehicle comes in several trims:

  • EX: $47,400 (296 mile range)
  • EX AWD: $50,400 (281 mile range)
  • Touring: $51,700 (281 mile range)
  • Touring AWD: $55,155 (281 mile range)
  • Elite: $58,355 (273 mile range)

Features and Design

The Prologue features an 11.3″ infotainment screen, which DeMuro reportedly described as having a “Windows 1998 software design style.” Interestingly, the EV is 5″ longer than the , potentially offering more interior space.

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Honda Blocks Popular Auto Reviewer from Prologue EV Test Drive

Honda’s Hesitation

DeMuro’s claim that Honda won’t allow him to review the Prologue due to concerns about his potential comments raises questions about the automaker’s confidence in its product.

“I think it’s probably because they’re worried what I might say,” DeMuro was quoted as saying.

This reluctance is particularly noteworthy given DeMuro’s influence in the automotive review space. His candid, detailed reviews often sway public opinion and purchasing decisions.

Industry Implications

Honda’s apparent wariness could signal broader concerns about the Prologue’s reception in the competitive EV market. As legacy automakers transition to electric vehicles, they face intense scrutiny from both consumers and industry experts.

Honda Blocks Popular Auto Reviewer From Prologue Ev Test Drive
Honda Blocks Popular Auto Reviewer from Prologue EV Test Drive

EVXL’s Take

Honda’s decision to potentially sidestep a review from a prominent figure like Doug DeMuro raises eyebrows in the EV community. This move contrasts sharply with the approach of other manufacturers who have been more open to critical reviews. For instance, Tesla has historically welcomed various reviewers, including those known for their critical stance. This openness has often worked in Tesla’s favor, building trust with potential buyers.

Honda’s caution might stem from the challenges of entering the EV market with a vehicle built on another company’s platform. As we’ve seen with other GM-based EVs, the reception can be mixed. However, transparency and openness to critique are crucial for building consumer trust in the rapidly evolving EV landscape.

Photo courtesy of Honda​​​​​​​​​​​​​​​​


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Haye Kesteloo
Haye Kesteloo

Haye Kesteloo is the Editor in Chief and Founder of EVXL.co, where he covers all electric vehicle-related news, covering brands such as Tesla, Ford, GM, BMW, Nissan and others. He fulfills a similar role at the drone news site DroneXL.co. Haye can be reached at haye @ evxl.co or @hayekesteloo.

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