Toyota

News, deep dives, and analysis — every Toyota story, newest first.

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Oct 19

Last updated

Black Subaru EV test car with a modified Outback body and riveted panels parked on a test track in Japan

Toyota · Subaru

Subaru's 510-HP EV Prototype Tests More In-House Technology

Subaru showed a 510-hp in-house EV prototype at Sano with a lighter Panasonic battery, an AMD-chip ECU and a 2029 target, months after delaying its EVs.

Damien KestelooOct 193 min read

Silver Tesla Model Y driving along a two-lane road past a blurred rocky hillside

Rebates

California Hands Out 12,000 EV Rebates. Tesla's Share Lasted 5 Days

California's MyFirstEV rebate reached nearly 12,000 first-time buyers in ten weeks. Tesla's allocation ran dry after five days of orders in August.

Haye KestelooOct 19

Silver Lexus LFA Concept electric sports car seen from the front three-quarter angle on a wet floor under white light beams

Toyota

Toyota Patented Sequential Shifting for EVs Without a Real Gearbox

Toyota's US patent 12,679,217 cuts and restores motor torque to fake a sequential gearbox shift in an EV, no clutch pedal needed. The LFA could use it.

Damien KestelooOct 14

Ford

Ford’s $30,000 EV Pickup Breaks Cover in Long Beach, Far From the Detroit Roads Ford Flagged

Ford’s $30,000 electric pickup has been photographed on public streets for the first time, and the sighting happened in Long Beach, California, roughly 2,300 road miles from the metro Detroit area where the company said camouflaged prototypes would soon appear. The Autopian published exclusive spy photos on June 9, 2026, showing a camouflaged four-door pickup…

Haye KestelooJun 10

Toyota

Toyota Chairman Akio Toyoda Says He Feels ‘Very Alone’ as the Industry Shifts to EVs

Toyota chairman Akio Toyoda told British outlet Carwow this week that the industry-wide move to battery-electric vehicles is the single thing he fears most about the future of the car, and that his public defense of combustion engines has left him feeling isolated at the top of the world’s largest automaker. The interview, conducted by…

Haye KestelooJun 9

Model Y

Toyota bZ Undercuts The Tesla Model Y By $5,000, But Edmunds Still Hands Tesla The Win

Toyota rebuilt its only electric SUV from the floor up for 2026, dropped the clumsy bZ4X name, cut the entry price below $35,000, and added 62 miles of range to its volume trim. Edmunds just put the renamed Toyota bZ head-to-head against the Tesla Model Y and reached a split decision: the bZ wins on…

Haye KestelooJun 3

California

Tesla California Registrations Drop 24.3% in Q1 2026 as ZEV Share Hits Lowest Level Since 2021

Tesla vehicle registrations in California fell 24.3% in the first quarter of 2026 compared with the same quarter a year earlier, according to the Q1 2026 California Auto Outlook released Tuesday by the California New Car Dealers Association (CNCDA). Tesla’s statewide market share fell from 9.2% to 7.7% over that span, even as the company’s…

Haye KestelooApr 21

Honda

Honda CEO Says “We Have No Chance Against This” After Touring a Shanghai Supplier Factory

Honda President and CEO Toshihiro Mibe traveled to China, toured an auto supplier factory in Shanghai, and came back with a verdict that should alarm every Western automaker still treating China as a growth market: “We have no chance against this.” The quote, reported by Nikkei Asia, came during a meeting with Honda’s own suppliers…

Haye KestelooApr 10

Toyota

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