BYD’s Crusade Against Online Defamation

BYD Enhances Reward System to Counter Smear Campaigns

China’s leading electric vehicle manufacturer, 比亚迪, announced on Sunday that it is making its tipster reward system permanent. This initiative offers up to 5 million yuan ($700,918) to individuals who provide credible information on smear campaigns against the company, according to 路透社.

BYD’s Commitment to Brand Protection

Introduced in late 2021 and enhanced in June 2022, this reward program reflects BYD’s dedication to combating online defamation and safeguarding its brand reputation. The minimum reward is set at 50,000 yuan, emphasizing the seriousness with which 比亚迪 views these threats.

Tackling Misinformation Head-On

BYD seeks evidence such as chat records, emails, contracts, and fund transfers to validate claims. The company assures a generous reward for legally effective information that is verified as true.

This move comes after BYD refuted online allegations of leaking commercial secrets in September, leading to legal action against the individual responsible for spreading the rumors.

Byd Crusade Against Online Defamation

BYD’s Market Dominance and Future Prospects

Backed by Warren Buffett, BYD stands as China’s largest seller of electric and plug-in hybrid vehicles and a formidable competitor to Tesla in the global EV market.

With a record-breaking 53% year-on-year increase in new energy vehicle sales, reaching 824,001 units in the third quarter, BYD is not just strengthening its domestic position but also expanding its footprint overseas.

This reward system extension by BYD underscores the challenges companies face in the digital age, where misinformation can rapidly spread.

By proactively addressing these issues, BYD not only defends its corporate integrity but also reinforces investor and consumer confidence in its brand and products.


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Haye Kesteloo
Haye Kesteloo

Haye Kesteloo 是以下网站的创始人和主编 EVXL.co他在该网站报道所有与电动汽车相关的新闻,涉及的品牌包括特斯拉、福特、通用、宝马、日产等。他在无人机新闻网站 DroneXL.co.您可以通过以下方式联系 Haye:haye @ evxl.co 或 @hayekesteloo.

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