Lucid Motors is gearing up to take on Tesla with a new mid-size electric SUV, set to launch in late 2026. This vehicle, expected to start around $48,000 to $50,000, is designed to compete directly with the Tesla Model Y. The news, first shared on Lucid Motors’ X account, highlights Lucid‘s ambition to make its advanced EV technology more accessible to a broader market.

A New Contender in the EV Market

Lucid’s upcoming SUV is slated to be a game-changer, leveraging the company’s advanced EV technology to offer unrivaled efficiency and potentially longer range than its competitors. CEO Peter Rawlinson has emphasized that the vehicle will benefit from the tech developed for higher-end models like the Air and Gravity. This focus on efficiency and battery usage is expected to set it apart in the mid-size EV segment.

Production and Design Details

The new mid-size platform will begin production at Lucid’s AMP-2 factory in Saudi Arabia. A teaser image released by Lucid shows a sleek, aerodynamic design, hinting at a focus on performance and efficiency. While the name isn’t confirmed, there’s speculation that it might be called “Earth.”

Market Position and Competition

This model is intended to be a high-volume vehicle, making Lucid more accessible to a broader market. It’s explicitly positioned as a competitor to the Tesla Model 3 and Model Y, aiming to capture a significant share of the mid-size, more affordable EV segment. Lucid plans to introduce not just one, but several models based on this mid-size platform, indicating a strategic expansion of their product line.

Technology and Performance

While specific details on range and performance aren’t provided, Rawlinson has suggested that the vehicle will offer unrivaled efficiency for its class. This efficiency is expected to translate into a longer range than competitors like the Model Y, making it a strong contender in the market.

EVXL’s Take

Lucid’s move into the mid-size EV market with its upcoming $50,000 SUV represents a significant shift in the company’s strategy and the broader EV landscape. As we reported earlier, this is part of Lucid’s broader plan to introduce three new affordable models, expanding their appeal beyond the luxury segment. This aligns with the industry trend of making electric vehicles more accessible to average consumers, potentially accelerating the transition to electric mobility.

The new mid-size SUV is expected to leverage Lucid’s expertise in high-performance EVs, potentially offering impressive efficiency and range at a more competitive price point. As we’ve previously discussed, Lucid’s emphasis on aerodynamics, efficiency, and innovative design could help them carve out a significant niche in the market currently dominated by Tesla. The success of these “mid-size” vehicles could be crucial in determining Lucid’s long-term position in the electric vehicle industry and their ability to challenge Tesla’s dominance.

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